GEN readers are brand zealots

GEN readers are the most engaged decision-makers in the life sciences, driven by a need for the latest biotech tools and technologies that only GEN can fulfill. They are active, motivated, and hungry, consistently consuming information across multiple channels throughout the day as evidenced by our insightful data and the deep, constructive advertising feedback provided in our commissioned Signet AdBrand studies.

0
Qualified Magazine
Subscribers
0
Opted-in eNewsletter Subscribers
0
Engaged Website Visitors per Month
0
Active Followers on Facebook and Twitter

9 out of 10 subscribers read every issue of GEN Magazine
and spend an average of 50 minutes devouring each issue

Our registered website users…

Spend an industry-leading average of 14 minutes and 24 seconds per visit

View an average of
5 pages per session

Registrants spend an average of
45 minutes each actively
participating in GEN webinars

GEN eBook registrants remain
engrossed in content for
an average of 20–30 minutes each

Audience Penetration & Purchasing Power

Audience Breakdown

TOTAL Audience Magazine
65,000
eNewsletters
180,000
Website
245,000
North America 75.1% 70.6% 62.0%
U.K. & Europe 17.0% 17.1% 17.0%
ROW 7.9% 12.3% 21.0%
Download the 2020 Media Kit